Photector Announces Corporate Rebrand and New Senior Hires

JOC Staff |

HENDERSON, NV, April 18, 2019 – Photector, previously known as PEIR, today announced a corporate rebrand and several new key senior hires.

“We are excited about the corporate rebranding of Photector, strategic actions that go far beyond a name change from PEIR,” said Tom Burke, CEO of TCompanies, parent company of Photector. “These changes comprise a new brand identity that includes website and mobile app and user experience enhancements, as well as several key senior level new hires to move Photector forward. What remains unchanged is Photector’s ability to easily protect logistics and transportation companies from paying for shipping damage that they did not cause.”

Photector key new hires

Neal Gehrig, Senior Director of Sales -- Neal Brings 16 years’ experience in optimizing corporate sales potential. Most recently he was a Director of Sales for DigyInk, and previous experience includes serving as Business Development Manager at Quadrant Information Systems, Associate Director at SocialSpring and Sales Manager at Centergistic Solutions. He holds a B.A. degree in Finance from California State University-Fullerton.

Josh Evans, Vice President of Product – Josh is a product leader with more than 15 years’ experience in B2B Saas. He has built, launched and grown multiple applications in multiple industries, while working with all size companies (SMB to Fortune 50). Most recently he was Product Manager-Security at Code42, and previous experience includes serving as Solutions Consultant at Delaget and Vice President of Product Development at Lorton Data, Inc. He is a former Fulbright Teaching Assistant and holds a B.A. Degree in German from St. John's University.

Bonnie Hanson, Head of Brand and Marketing – Bonnie is a branding and marketing expert with more than 20 years of experience that includes running her own consulting firm and serving as Vice President of Marketing at The Laundry Doctor, Director of Marketing & Communications at Industrial Fabrics Association International, and Director of Marketing at Schuler Shoes/New Balance Twin Cities. She holds a B.A. in Business Management from the College of Saint Benedict and Saint John's University

Dan Holmoe, Director of User Experience and Design – Dan joins Photector from Code 42, where he was a principal product designer. Prior to this, he was a senior product designer at Bloom Health. He holds a B.S. in Graphic Design from South Dakota State University.

How Photector works

“The idea for Photector came to me shortly after selling our intermodal trucking company,” said Burke. “For all ten years, I felt the monetary pain associated with not having evidence that we did not damage a piece of equipment that we received in interchange and were forced to pay for repair. At one point, it took 2 ½ full time employees to research and handle all these damage claims, which was another cost that ate away at our bottom line.”

With Photector, there are no questions about the condition of the equipment at your point of interchange as Photector streamlines the inspection and documentation into a quick, reliable and intuitive mobile app process. Photector’s patent pending process establishes a tamper-proof photographic record for the equipment being interchanged between parties and the record is provable with the Blockchain. Use Photector to capture, store, and share photo documentation of any exchange. Key features include:

  • Take up 50 photos of any interchange or event;
  • Tag events effortlessly;
  • Flag photos easily for damage or further review;
  • Search by date, time, tags or any text using the OCR engine;
  • Tamper-proof library of events securely stored;
  • Seamless sharing with your entire fleet;
  • Breakthrough technology, beneficial tools allows seamless integration functionality to increase efficiency and reduce claim costs;
  • Blockchain secures photo documentation, providing traceability and tamper-proof documentation, reducing risk and fraud;
  • Optical character recognition (OCR) makes text and numbers in photos searchable - anytime, anywhere;
  • Event Request streamlines utilization across a fleet. Even if they don’t have a Photector account. No password required. No local storage;
  • API/SDK;
  • Allows easy integration to enhance existing applications or tools.

Estimated $1.8 billion in Annual Shipping Damage

“Each year within the USA, there are 37.5 million containers/trailers transporting goods through numerous interchange points each trip,” said Burke. “We estimate that 25% of those containers/trailers --9.4 million -- are damaged. And if you conservatively estimate a damage fee as little as $200 per incident, you exceed $1.8 billion in annual costs.”

TCompanies surveyed logistics and transportation executives in July 2018 and found that 35% of respondents said that in the past year, they have been asked to pay for container/trailer damage that they were not responsible for. 60% said that the reason that they paid was that they didn’t have any documentation to prove they didn’t create the damage.

For more information, go to or download the app from the Apple App Store or Google Play.

About TCompanies

TCompanies has been delivering innovative and award winning solutions to the transportation industry for two decades, by providing operational efficiencies, marketing solutions and improved bottom lines for our clients. Headquartered in Henderson, Nevada and with offices in eight US cities, we continue to grow and are proud of our 250+ associates, in multiple locations across the United States. Portfolio companies servicing the transportation industry include DrayMaster, Photector, Tires For Containers, and Capacity Connection.