Microsites play a key role in helping web users find the valuable information they’re looking for. By focusing your message and information on one, or a few pages, you create an easy-to-use resource for your next customers, and expand the awareness of your brand!
JOC will integrate your microsite with a custom and highly targeted marketing program, so your site will get the traffic it deserves. Each microsite will contain your detailed company content, marketing material and more! Add a specialized series of information that links to your website, or item(s) to download. In addition, JOC strategically places your banners ads on search result landing pages, so you will be promoted to relevant users of JOC.com.
- Sponsor logo featured on website
- 50-word company description
- Up to four (4) supplied assets - whitepapers, videos, webcasts, and any asset related to the overall content/messaging, including lead generation (with registration form) efforts
- Promotion in one JOC Daily Newswire, Deployed to over 30,000 subscribers
- Mention in site intro by Peter Tirschwell, Senior Vice President for Strategy, (Video clip we would record)
- Weekly reporting - pageviews, unique visitors, average pages viewed per visitor, time spent (in minutes), video views along with banner activity; clicks and click-thru rate (CTR)
Clients are provided unique link with password to the staging site for review/approval of the microsite before program launch.
Let the JOC Marketing Services Team help you to put together a campaign that fits your marketing needs:
• Tony Stein, Publisher
• Catherine Avolio, Senior Account Manager
• Cindy Cronin, Senior Account Manager
• Greg March, Asia Director
• Zach Gorman, Sales and Marketing Associate