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The JoC, meanwhile, has continued to evolve as it adapts to changing times. This month the redesigned news magazine was rechristened The Journal of Commerce. The combination of breaking news on the website and analysis in the weekly magazine has enabled the JoC to remain the Bible of the shipping industry.
“You don’t drink your coffee in the morning unless you’ve read the latest news on the JoC website or the analysis in the magazine,” said Peter Lambos, an attorney who works for the New York Shipping Association and the United States Maritime Alliance. “It’s always extremely fair and impartial.”
“The Journal of Commerce keeps me well-informed and succeeds in picking out important areas of in- October 28-November 3, 2002 The Journal of Commerce 83 terest so I don’t have to find my way through stuff that’s irrelevant,” said Robert Kleist, former executive vise president and now adviser to Evergreen Line on the West Coast. “The Journal of Commerce was always ahead of the news in our industry and its website continues to serve that role,” said Lillian Borrone, former director of the maritime department of the Port of New York and New Jersey. After 175 years, the JoC no longer is printed on blanket-sized sheets of newsprint. It no longer relies on schooners and horses to get its news. The prices for burlap and boiled linseed oil have disappeared from its pages, as have editorials about provocative dancers. But one thing remains constant — change. As the world and the world of business change, so does The Journal of Commerce. That’s how it has survived since 1827 and that’s how it intends to thrive for another 175 years. The 1900's-2000's: 11 12 13 14 15 16 17 18 19 20 21 22 < previous next > |
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